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Did you know there’s a simple way to improve your focus and increase your chances of success? Better yet, you don’t need to spend any money or learn a new skill set to benefit!

Want to know how to get in on this secret to success? You’ll want to start thinking about setting goals.

Setting the right goals is a critical part of running a successful business. But goals for small business owners vary wildly. It’s not always easy to know what those goals should be.

Many people think starting a small business will lead to an automatic path to success. It’s not so easy to achieve success, though.

That’s why we created this guide with tips for setting up goals for small business owners. Keep reading to learn what you need to know about setting goals. You’ll be on the path to achieving success today and tomorrow!

1. Accountability Makes Goals for Small Business a Reality

Set up meetings about business goals with your team. You need to be on the same page if you want to achieve goals together.

A study from Dominican University found that accountability is key to accomplishing goals. Those who sent updates to their peers were far more likely to complete their goals.

2. Set Your Business New Year’s Resolutions

Start out the new year by getting clear about where you stand as a company. Evaluate your company’s current strengths and weaknesses by formulating a SWOT analysis.

SWOT stands for Strengths, Weaknesses, Opportunites, and Threats. This will allow you to determine your goals and begin working on them.

3. Set Long-Term Business Goals

Establish where you want to be in the future by determining your vision for the company. One way to set goals for your small business is by using a goal-setting matrix.

For example, you can use a Vision-Mission Matrix. Set long-term goals that will support the overall vision for your company.

4. Think SMART

Have you heard of SMART goals? They are Specific, Measurable, Achievable, Relevant, and Time-bound. These goals will help you narrow the gap that stands between where your company is now and where you want to grow.

Working SMART applies to your partners too. Make sure they share tangible statistics and documentation of the work they do with you.

5. Work on Your Goals Consistently

Don’t just set some vague goals and hope they’ll happen on their own. Have a specific plan on how you’re going to achieve them. Get specific on KPIs when setting financial goals.

Keep track of your progress. Continuously work to close the gap you have set over the timeframe you’ve set for yourself.

Start Off the New Year on the Right Foot

Goals for small business owners don’t have to be overwhelming. Following these tips, create goals that you want your business to accomplish.

And you can make the journey easier if you don’t go it alone. Start the new year off on the right foot by partnering with visionPATH Marketing.

Companies count on us, not just for our digital marketing acumen. They know we’ve got them covered as they achieve their goals.

We’ll be right by your side with our partnership, strategy, and business support. Get in touch with us; we’d love to see how we can help your business grow!