Category

Uncategorized

How Can Your Social Channels Stay Relevant?

By | Uncategorized

Social media has revolutionized the marketing world. It’s instant, cost-effective, and it’s a way to communicate with your desired customers every single day. How you reach them is important, but it’s even more important to create lasting relevance that keeps your audience engaged with your content and excited for what’s next. Here’s what you absolutely…

Read More
Let Your Clients Know You Care - visionPATH Marketing

Let Your Clients Know You Care

By | Uncategorized

As COVID-19 continues to impact our communities, you’re likely wondering what kind of affect this will have on your business, its practices and its client base. How are you going to keep your current clients, find new ones, and make sure your business stays satisfactory?  At its core, client retention is all about developing and…

Read More
A Different Kind of Spring in Charleston

A Different Kind of Spring in Charleston

By | Uncategorized

At a time when Charleston is normally gearing up for an influx of visitors from all over the world coming to our lovely city, we find ourselves fighting and working through one of the worst events since the Fire of 1861.  Instead of volleying for business, we are working together to serve those in the…

Read More
Positive Online Customer Reviews are Key for Small Business Success

Positive Online Customer Reviews are Key for Small Business Success

By | Digital Marketing, Facebook Marketing, Internet Marketing, Online Marketing, Online Strategy, Small Business Strategy, Social Media Marketing, Uncategorized

It seems like everyone is online these days. People shop on their phones, do product research, ask questions and post reviews regarding their purchases and services experiences. Businesses now get remarkable business exposure online—both good and bad, depending on the performance of their products and services. According to several studies, between 69% and 90% of…

Read More
The Impact of Color in Marketing and Branding

The Impact of Color in Marketing and Branding

By | Uncategorized

Opinions are mixed when it comes to using branding color in marketing. Some feel that using specific colors will entice consumers to take a desired action, while those at the other end of the spectrum feel that branding color makes no impact at all. As with most things, the truth lies somewhere in the middle….

Read More
Local Marketing: Grow Your Business Faster

Local Marketing: Grow Your Business Faster

By | Content Marketing, Digital Marketing, direct response marketing, Inbound Marketing, Internet Marketing, Online Marketing, Online Strategy, SEO, Small Business Strategy, Social Media Marketing, Social Media Strategy, Uncategorized

If you operate a local business such as a restaurant or home improvement company, marketing at the local level is essential. As a marketing company that serves local small businesses, VisionPATH would like to share some tips that will help nearby customers find your business quickly and easily. Build a Website and Make Sure It’s…

Read More