by VisionPath Marketing | Mar 25, 2020 | Marketing
Marketing is often thought of like the ads on TV, Radio or billboards, or even seen in those old things called newspapers. Of course, it is much more than these, reaching deep into today’s critical digital space. Marketing includes every aspect of business (including... 
by VisionPath Marketing | Mar 14, 2020 | Marketing
Competition is everywhere these days. The advent of the internet and the acceleration of digital marketing have leveled the playing field, opening the door for a vast number of businesses seeking the attention and money of every potential customer. That makes the need... 
by VisionPath Marketing | Sep 12, 2019 | Digital Marketing, Instagram, Internet Marketing, Marketing Strategy, Online Marketing, Online Strategy, Social Media Marketing, Social Media Strategy
Effective marketing starts with effective branding. Branding, after all, is your identity; what you stand for. As brands scramble for presence in a crowded competitive world, Instagram branding should be included in your overall brand strategy. Today, over 100 million... 
by VisionPath Marketing | Aug 15, 2019 | Marketing Strategy
Let’s talk about names. Not the “sticks and stones” type, but a successful way to name a new business. You know how much your personal name means you. Similarly, the right name for your business is crucial to your success. A great name will have a... 
by VisionPath Marketing | Jul 15, 2019 | Digital Marketing, Facebook Marketing, Instagram, Internet Marketing, LinkedIn Marketing, Marketing Strategy, Online Marketing, Online Strategy, Social Media Marketing, Social Media Strategy, Twitter Marketing
The Internet has changed the way people do business, so it only makes sense that business owners change the way they advertise. Fortunately, they have a variety of opportunities available to reach potential customers exactly where they are. Some of these include...