by VisionPath Marketing | Aug 15, 2019 | Marketing Strategy
Let’s talk about names. Not the “sticks and stones” type, but a successful way to name a new business. You know how much your personal name means you. Similarly, the right name for your business is crucial to your success. A great name will have a... 
by VisionPath Marketing | Jul 15, 2019 | Digital Marketing, Facebook Marketing, Instagram, Internet Marketing, LinkedIn Marketing, Marketing Strategy, Online Marketing, Online Strategy, Social Media Marketing, Social Media Strategy, Twitter Marketing
The Internet has changed the way people do business, so it only makes sense that business owners change the way they advertise. Fortunately, they have a variety of opportunities available to reach potential customers exactly where they are. Some of these include... 
by VisionPath Marketing | Jun 30, 2019 | Marketing Strategy
If you’re a new business owner, you may have little experience with marketing but know that it’s necessary. Then just when you think you have one marketing strategy figured out for your small business, trends change and you might not see nearly the return... 
by VisionPath Marketing | Feb 28, 2019 | Content Marketing, Facebook Marketing, Inbound Marketing, Instagram, Internet Marketing, Online Marketing, Online Strategy, SEO, Social Media Marketing, Social Media Strategy, Twitter Marketing
While publishing high-quality content is important, it’s only half of the content marketing equation. The other half is promoting the content through effective marketing strategies. If your efforts are falling short of expectation, you could be making one of...