by VisionPath Marketing | Apr 15, 2021 | Digital Marketing, Facebook Marketing, Internet Marketing, Online Strategy, Small Business Strategy, Social Media Marketing, Social Media Strategy
Finding a business that doesn’t have a social media presence is difficult these days. In fact, if you’re a small business without a social media presence, it is highly recommended to get one as soon as possible. But just having a social media presence isn’t enough.... 
by VisionPath Marketing | Mar 14, 2020 | Marketing
Competition is everywhere these days. The advent of the internet and the acceleration of digital marketing have leveled the playing field, opening the door for a vast number of businesses seeking the attention and money of every potential customer. That makes the need... 
by VisionPath Marketing | Feb 29, 2020 | Digital Marketing
If “buzz” signifies a continuing sound, an atmosphere or feeling of excitement, then engagement has buzz in spades! It seems like the internet is full of articles on engagement, and marketing thought leaders are now prolific in prescribing principles and means of... 
by VisionPath Marketing | Feb 15, 2020 | Small Business Strategy
Work-life balance is not a new idea. For someone who is driven, it may be easy to simply pour oneself into something to the exclusion of everything else. Balance suggests some equilibrium, not unlike (but not as dangerous) as walking along a thin wire 30 feet above a... 
by VisionPath Marketing | Jan 15, 2020 | Content Marketing, Online Marketing, SEO
Words are fundamental to everyday conversation. We use words to live, to pose questions, to provide direction, to express emotions and to engage in work. It has been suggested that the average American says about 16,000 words per day. Amazing, right? As the famous...